Effective Science Communication - a book review
Effective Science Communication: A practical guide to surviving as a scientistacknowledges that scientists are expected to communicate their research in a number of different formats, many of which lie outside their prime area of expertise and comfort zone. This book is written for scientists, by science communication academics, distilling and summarising best practice in current science communication methods.
Beyond the traditional forms of communication expected of academics (research papers, grants, conference presentations) this book provides well-written, concise and practical advice on communicating research to both scientific and non-scientific audiences.
Other chapters focus on constructing a digital footprint, dealing with the media, and influencing science policy.
This book is an essential resource for all researchers, post-graduate students and anyone wishing to communicate their work.
The PDF of the book can be downloaded for free here.